2012第十五届中国东北国际五金工具展览会的八大特点

       十四年来，东北五金展参展企业逐年增加，主会场辽宁工业展览馆面积已占满，又增加辽宁美术馆、沈阳科学宫等展馆，展位供不应求。2012年将通过调整展位布局、增加室外展篷、优选参展商资格、充分利用展馆空间等方式，实现参展企业数量和质量双增加。

Over the past 14 years, the exhibitors of Northeast Hardware Exhibition increased year by year. Our exhibition has already expanded to Liaoning Industrial Exhibition Hall, the Gallery, outdoor exhibition tents of Liaoning Industrial Exhibition Hall, a total of seven exhibition halls, and the booth was always in short supply. In 2012, the exhibition will achieve double increase of exhibitors’ quantity and quality by adjusting the layout of booth, optimizing exhibitors’ qualification, making full use of exhibition space and so on.

      一年一度的东北五金展是五金业的盛事，每年吸引众多国内外知名企业、知名品牌。2012年将继续邀请更多中外著名企业、行业代表企业参展，以特装方式展示企业形象，演绎五金工具内涵，彰显展会影响。

The annual Northeast Hardware Exhibition is the event of hardware industry, which attracts many well-known enterprises and famous brands at home and abroad. In 2012, it will continue to invite more Chinese and foreign famous enterprises and trade representatives by means of special equipment to display the enterprises image, deduce the inner beauty of hardware tools and demonstrate the influence of exhibition.

      东北五金展注重展会专业形象宣传，积极在主流报刊和权威杂志、电视及主干道路牌投放广告，并与专业媒体、行业商会联手，利用广泛和完善的宣传网络，在业界发布展会信息……

Northeast Hardware Exhibition pays attention to publicizing the professional image of the exhibition, actively advertises on the mainstream newspaper, authority magazines, TV and signs of trunk road, cooperates with the professional media and trade associations, and makes use of the broad and comprehensive network to publish the information of the exhibition in the industry.

      东北五金展在多年积累专业观众数据库的基础上，2012年对工业企业，建筑装饰等行业的买家、经销商，进一步修正和补充，使买家客户年年更新，年年新增，更加有的放矢，吸引更多高素质专业观众。

Based on the the professional visitor database, Northeast Hardware Exhibition will update the data of buyers and distributors from industrial enterprises and architectural decoration industry in 2012. Meanwhile making data update and increase every year is more targeted which will attract more high-quality professional visitors.

      洽谈交易气氛浓，商业效果好，展商收益大是东北五金展领先于其他行业展会的首要特色。2012年继续增强采购功能，发布参展商信息、实施商业配对服务，设立VIP贵宾室，组织观众抽奖，使展会商业化效果凸现。

The strong trade atmosphere, good commercial effect and large exhibition returns are the primary characters of the Northeast Hardware Exhibition leading the other industry exhibitions. In 2012, the exhibition will continue to strengthen the procurement function, release the information of exhibitors, implement the business matching service, set up VIP rooms, organize the audience lottery, and show the commercial effects highlighted.

      在两年成功邀请中央和地方五金协会领导莅临展会的基础上，2012年加强力度，会同有关单位和部门，进一步邀请中央和地方五金行业协会组团参观，把东北五金展“品牌化、国际化、专业化、实效化”战略方针落实到实处。

Based on the success in inviting the leaders of central and local hardware associations, in 2012, the exhibition along with the relevant units and departments will strengthen efforts to invite the central and local hardware associations to visit in group and implement the strategic guidance of "branding, internationalization, professionalism effectiveness".

      2012年东北五金展结合当前产业热点，配合五金科技发展趋势，邀请国家五金行业专家，东北五金机电市场负责人及政府有关部门领导，举办专题研讨，共商东北五金行业发展大计。

In 2012, combining with the current hotspot and hardware technology development trend, Northeast Hardware Exhibition invites the national hardware industry experts, the Northeast Hardware and Electrical Market's principals and the government leaders of relevant departments. Besides that, Northeast Hardware Exhibition organizes symposium to discuss the plan of the northeast hardware industry development.

      过去我们曾与驻沈外国领事馆联络，组织邻近国外人士参观采购，取得一定效果。2012年进一步加强对外机构的联络，同时加强对俄罗斯、日本、韩国等国际知名五金展宣传，促进对外贸易。

We have made a process in contacting with Foreign Consulates in Shenyang and organizing foreigners to visit and purchase in the past. In 2012, the exhibition will enhance the contact with the foreign institutions, and strengthen the propaganda in Russia, Japan, Korea and the other famous international hardware exhibitions to promote foreign trade.